19. December 2024
Flix invests in culture: Partnering with Berlin’s Museum Island for its 200th anniversary
+++ Cultural ambassadors on wheels: Ten FlixBuses with a special design will traverse Berlin, Germany, and beyond neighboring borders
+++ Exclusive benefits for customers: FlixBus & FlixTrain discounts to travel to Berlin, access to limited free museum tickets, exclusive giveaways, and special events.
+++ Connecting Mobility and Culture: The partnership aims to inspire even more people to engage with art and culture, making culture accessible to everyone
Flix, the travel-tech company, is investing in a long-term partnership with the renowned Staatliche Museen zu Berlin – Preußischer Kulturbesitz (SPK) to inspire people from across Germany and beyond to explore and appreciate art and culture. Ten FlixBuses will feature custom anniversary designs, extending the visual impact of the partnership across cities and highways for the duration of the one-year collaboration.
Exclusive benefits for Flix customers
As part of the partnership, Flix travelers will gain access to a variety of cultural perks:
- Complimentary tickets for exhibitions on Museum Island.
- Exclusive giveaways, offering opportunities to experience the anniversary in unique ways.
- Special events co-hosted by Flix and SPK.
A commitment to culture
“At a time when cultural budgets are being cut, we want to make a difference. This partnership demonstrates how mobility and culture can go hand in hand. We are proud to work with Museum Island to create a unique anniversary experience for everyone”, says Daniel Krauss, CIO and co-founder of Flix.
The Stiftung Preußischer Kulturbesitz also sees this partnership as groundbreaking: “The collaboration with Flix opens up new opportunities for us to get people excited about the diversity of Museum Island Berlin with its cultural highlights and to bring them directly to us. This commitment also underlines the economic importance of the cultural sector”, says Hermann Parzinger, President of SPK.
200 years of Museum Island: A celebration for all
Museum Island is not only a landmark of Berlin but also a UNESCO World Heritage Site that attracts millions of visitors from all over the world each year. Two hundred years ago, it was founded as a “free center for art and science,” with a mission to educate and inspire joy in culture. This legacy will now be celebrated over five years with a wide-ranging program for visitors worldwide.
The festivities promise unforgettable experiences: guided tours to hidden corners of Museum Island, exclusive behind-the-scenes insights, museum nights and concerts in the Lustgarten or along Bodestraße. From ancient treasures such as the bust of Nefertiti to 19th-century art, Museum Island offers a chance to rediscover its extraordinary diversity and iconic collections.200 years of Museum Island are more than just an anniversary — the celebrations are an invitation to the world to explore this cultural heart of Berlin in all its dimensions, both indoors and outdoors.
About Flix
Flix is a pioneer in public long-distance transportation, offering climate-friendly, convenient, and affordable travel alternatives through its FlixBus and FlixTrain brands. Thanks to a unique business model and innovative technology, Flix has built Europe’s largest long-distance bus network and expanded its services to the United States, Canada, Brazil, Chile, and India.
Flix is a leader in sustainable travel innovation, introducing its first green long-distance trains in 2018, launching a pilot project for fully electric long-distance buses, and rolling out biogas-powered buses in the EU in 2021.
While Flix manages technology development, network planning, operations, marketing, sales, quality control, and product development, experienced Flix partners handle daily route operations. This unique blend of tech startup, e-commerce, and traditional transport services has positioned Flix as a market leader and transformed the global mobility landscape.
For more information, visit the Flix newsroom.